Bunching too much information on the homepage
Your homepage is the first thing your viewers see and you only have seconds to make a good impression to your viewers. If your homepage looks too messy, viewers may get impatient and leave your site. Make sure your homepage is clean and elegant and if you have something to offer ensure that it is organized in a simple way.
Putting too many steps
Putting several steps to your site will increase the chance that they will leave your site. Reduce the amount of steps needed to do anything to achieve an optimum user experience. If you need to include a “call to action”, make sure its purpose is crystal clear. Whether you want your visitors to buy, download, register, subscribe, view, share, or follow, remember to keep it simple and upfront, after all your goal is to get them to take action.
Everything needs to standout
Many designers tend to make each element highly noticeable. However, if everything on the page stand out, the possibility is nothing will really stand out. Understand the most important element on the page and focus on it. For instance, if you have a “call to action button” then you may need that to stand out and balance the rest to complement the design.
Picking the right color may be the hardest thing to do. Many designers tend to stick to the black and white palette or the white and blue palette. This is because they seemed to be a trend but the perfect combination of colors creates a great design. So how do you select a color for a website? Don’t include a color palette just because it is your favorite color. Rather, pick a color palette that fits the mood of your site and its content.
Not putting an up-to-date content
Updating your site with new content affects the ranking in search engines especially Google. The sites that usually show up in searches is the ones that provides powerful content that is packed with SEO keywords. Also, you don’t want to make people feel like your site is abandoned. Updating your site doesn’t mean you need to make up with a stunning article yourself. Contents can be anything in the form of blogs, news updates, press release, events, and even updating the copyright of your site.
In web designing, even the smallest details leave a great impact to the larger design. Always keep the user in mind is one of the basic principle of web design. Remember the point of building a website is to attract visitors, so make sure to offer the most enjoyable experience to them.
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Richard is a creative designer & blogger. He writes for Crayonify about Graphics, Creativity and UX Design. Richard loves to unlock his creativity with writing.