Old Web Design Trends That You Need To Let Go
Good web design isn’t about beautiful colors, groovy graphics, and knocked-out codes. Instead, it considers many design elements and its effects such as the sharpness, consistency, alignment, spacing, and the color combination.
Mobile Versions of Websites
With the explosion of mobile users recently, many website owners and designers strives to provide an enjoyable mobile experience to their viewers. The mobile versions of website detect devices and switch users. However, building a stand-alone mobile website will cost you too much effort and money.
Seriously, mobile version is a thing in the past. Today, the web design industry focuses on building a responsive design. It means that the site automatically adjust to the device it is being viewed on regardless of the gadget type.
Say goodbye to the days where text are bunched into all available spaces on the web page. In the last few years, the web design industry overwhelmed the viewers with telling stories in a paragraph or block of text, but today, people seemed impatient to text-heavy websites.
The latest trends announces the use of visual story telling, which means combining content and graphics to tell a story. Along with the trend of visual-focused social channel such as Pinterest, Tumblr, Facebook, and Twitter, visual media also increases.
One of the major highlights in the old web designer’s world is the use of SEO copywriting. It is a technique where the copywriter will research and determine which keywords and keyphrases will attract the most amount of website traffic. These keywords or phrases are then placed within the text and thereby improving the webpage ranking on major search engine ranking pages, especially Google.
Due to Google’s changing search algorithm, SEO copywriting has slowly decreased. Today, the modern approach involves writing content that are highly informational and user-centric, which your target market will emotionally connect.
Old School Pay Per Click
The old school pay per click has become outdated. Nowadays, marketing departments and advertising agencies focus on contextual advertising, online video, and highly targeted product ads. It is now possible to target ads to a specific range of customers.
Apple left a great influence on the web designer’s world. They pushed new technological advancements that made a great impact to the whole world. Today, it is not just Apple that uses retina displays, but also Android mobile devices as well.
Retina displays have made a dramatic change in the designer’s world and moving beyond 200 ppi is the latest trend.
Web designing really takes a lot of consideration. With the above mentioned points, would you like to take your website to the next level?
Richard is a creative designer & blogger. He writes for Crayonify about Graphics, Creativity and UX Design. Richard loves to unlock his creativity with writing.